An App for all garden lovers
ABOUT THE PROJECT
Gardenia app is created as my personal project. Gardenia is a service for garden lovers. Here users can buy many plants including which plants that they can't get from the local nursery, at the same time they can know everything about the plant's cares through the video the app will provide.
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Here videos will be uploaded about every problem and tips around plants, so it will be very helpful for the users also. The delivery and other services are very easy and affordable.
MY ROLE
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Design Strategy
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Competitor Analysis
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User Interview
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Persona
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User flow
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Information Architechture
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Low & high fidelity wireframing
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UI designs & prototyping
This is my personal project, so I did all of that, on my own.
PROBLEM
In other Gardening app or Plant buying apps, we can only buy plants and other tools but after buying those we also need to know more about them, like how to care, about fertilizers, water, insect attacks, and many more things.
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In that case, we have to find another platform or have to contact a nursery gardener to know about those things.
USER PERSONA
Jaba Kabiraj
Age : 48
Address: Durgapur
Profession: Housewife
Garden: Rooftop
Pain point
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Can't going out for the pandemic to buy plants.
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Can't find any good platfrom where I can buy all kinds of plants & at the same time gather all kind of information about them.
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lack of complete guidelines about how to take care of them.
Needs
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Looking for a reliable platform where I can buy plants tools for my garden.
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Get a complete guideline before buying the plants.
Nilkanta Halder
Age : 55
Address: Durgapur
Profession: Gardener
Garden: Rooftop
Pain point
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There is no app where I can find my desirable plants.
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Don't have much knowledge about how to take care of plants and their disease.
Needs
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Need instruction about plants when I am buying any plants
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How to cure plants from any disease.
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Pesticide, fertilizer instructions for each plant.
SOLUTION AND GOALS
When I started my research, it was extremely important for me to create a product that will have something new. So here are some goals that I have covered up in this app.
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Give video instructions for every plant.
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Give every problem's solutions through videos.
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Provide plants and all garden essentials at a reasonable price.
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Provide a fast home delivery and return service.
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24/7 customer helping service (including giving solutions).
DESIGN PROCESS
Week 1
Week 4
Week 8
UX Research
UI Design
User Survey
Affinity Mapping
UI Research
Wireframe
User Flow
Style Research
High Fidelity
Logo, Colors, Icons
Presentation
COLORS
#30B642
#F6FAF8
#FFFFFF
#6B6B6B
#000000
TYPOGRAPHY
Font - Public Sans
Size - Bold Medium Light
ICONS
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LOGO DESIGN
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USER FLOW
WIREFRAMES
ALL SCREENS
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THE PRODUCT
Sign in & Sign up
Home Screen
User can search anything related to gardening The app will show most related result based on their Keywords. User can search there required things through this category section
Plant Details
Here user can see the product details and their related videos like for plants how we can take care of that particular plants and every details about it and also can add the product to the cart or can buy it directly
Add to cart and checkout:
user can add their favorite product to the cart easily and also can checkout from there.
Watch Videoes
Users can watch any kind of plant-related videos here. Whenever They need to know something about gardening, just come here and search for it.
